Li Kailuo: Analysis Of The Ten Major Business Trends And Patterns Of The Future Clothing Industry

< < p > Li Kailuo in the seventh a target= "_blank" href= "//www.sjfzxm.com/" leather < /a > forum, the emphasis is laid on the analysis of the market pattern changes of the a target= "_blank" href= "_blank" and the clothing industry in the future, as well as the changes of consumers and the trend of the industrial development. The countermeasures and solutions for the traditional industries in the era of capital integration, and the "leather industry" and the "leather industry" have put forward a strategically advantageous proposal for how to find new growth points and competitive advantages after the loss of the traditional dividend advantage.

In his speech, he first put forward ten major business trends and models worthy of attention in the next ten years, giving us a whole new perspective and thinking.

The following is a summary of some speech: < /p >

< p > today we will discuss what business trends and models are worth our concern in the next ten years.

The first mode is flexible manufacturing and digital production mode. The opposite is traditional large-scale industrial production, mass production and standardization. The main factor is that all the technical capabilities you produce are designed to produce products of lower cost but high quality in the shortest development cycle.

The key word is that the business unit turns to individual demand. The second is to rely on IT and information flow, and the third is a highly intelligent and humanized production line to solve the problem of civilian customization in the future.

Fourth, the cost of products has increased by less than 1/5 in the past, but the added value has been greatly improved.

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< p > mode two is F2C mode, and keyword is the sales mode of high technology.

F2C referred to F as factory, C refers to consumers, relying on high-tech mode of selling products directly to consumers, including e-commerce, mobile phones, Internet of things, databases and other elements.

The significance of this F2C high-tech sales mode is the quantity of digitalization, the second is to make the customization more personalized, the third is the advantage of price quality, and the fourth is to solve the problem of large inventory.

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< p > mode three is O2O online offline interaction mode.

The arrival of the Internet age is not to pform traditional enterprises into e-commerce companies, but to solve the problem of electronic commerce. The key is how to use the platform to promote the unified planning of sales, so as to realize the combination of fitting and entity between offline and offline. The key point of all this is the interaction between TO online and offline.

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< p > mode four, < a target= "_blank" href= "//www.sjfzxm.com/" > designer < /a > brand mode.

Designer brand is a professional designer who has a talented and influential designer because of his own design power, which is called designer brand store.

At present, there are three modes, one is the custom brand mode of designer, the other is the designer independent brand store mode, the third is the designer brand integration store mode. The second is the designer's custom brand mode.

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< p > mode five, D2C, namely, network platform sales mode, D design, C consumers, designers directly to consumers, here is actually someone integrated designers, set up a new e-commerce platform to achieve consumer direct consumption designer products, this mode directly solved the designer's original products to achieve pactions.

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< p > mode six, integrated store mode, putting different brands or different products together.

The mode of integrated store is that a store should set up multiple brands, each brand should be related, and products should also be related. The second is that the theme must be strong.

The third is not the relationship of bunk lease, but the relationship between buyer and agent.

Fourth, the right to choose must lie with the owner, and capital will promote its channel control capability.

The fifth point is to emphasize the shopping environment, have the negotiation ability of own brand and commercial real estate.

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< p > mode seven, lifestyle and experience store mode.

When online has a huge impact on the market shop operators, the only word that can be lifted is the two word - experience, if experience can not be given to him, it means the extinction of a physical store.

The core word of lifestyle experience is not selling a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a >, not selling leather goods, not selling leather a target= "_blank" href= "//www.sjfzxm.com/" > shoes "less than", but selling ideas and selling lifestyles, in fact, it is a new place for emotional selling.

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< p > mode eight: brand and channel double operation mode. In fact, a garment enterprise or a < a href= "//www.sjfzxm.com/news/" > leather enterprise < /a >, once it collectivize, it will naturally form a multi brand incubation mode, forming the same progress and retreat, dislocation extension.

What is the impact and characteristics of it? The first must be multi brand, to meet the different consumer groups, second, the brand must have a word of mouth to form a brand guarantee.

Third, we must have crowding out effect and the strong will rule the big.

Fourth, bundled into the field.

With the cooperation and the absolute right to speak, finally, a game relationship with commercial real estate is formed.

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< p > mode nine: intelligent retail mode.

The mode of intelligent retailing is just the same as intelligent production mode. With the help of high and new technology, it can increase sales growth, speed out the storage rate, prevent packing errors, and check the time of finding goods.

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< p > mode ten: full channel retail mode.

It refers to a variety of channels with a person to interact with an object, these channels include websites, physical stores, service terminals, including call centers, social media, mobile devices, game machines, television, and network home appliances, door-to-door services, and all the contacts that consumers can touch, to conduct full control, and form a full channel retail mode.

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