Shi Yuzhu Retention Marketing

Many enterprises regard how to retain talent as a top priority. Indeed, retaining talent has become the cost reduction, efficiency and promotion of many companies.

Two days ago, Shi Yuzhu, who attended the game industry summit forum, revealed his own methods and suggestions to deal with brain drain. Shi Yuzhu revealed that his main way to prevent brain drain is to do ideological work. Generally speaking, there are three aspects:

　　其一，对公司前景是否认同。公司前景是指公司领导层的发展方向，多数企业人才流失都是因为自己看不到工作的方向或者感觉公司的前景不够明朗，所以才选择离开。当一个公司可以把员工的激情与奋斗目标与公司的理念相结合，那就非常成功。

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　　其二、对个人空间是否满意。有志向的员工都会有自己的想法，如果一个立志当将军的兵而我们却把他一直安排在一个非常简单的岗位，那就有可能出现流失的情况。韩信就是一个非常好的例子，当初萧何向刘邦举荐韩信后，但刘邦却只是给了韩信一个看粮仓的小官。

So Hanxin chose to leave when he was in anger. Later, because "Xiao He was chasing Hanxin" next month, he let Han Xin return to Liu Ying and lay down the land for Liu Bang.

　　其三、个人收入是不是有意见。打工除了提升能力，就是为了能够养活自己，养活妻儿老小。也就是工资待遇。多数情况下，离职的员工都是感觉自己付出的和得到的并不成正比，所以才下定决心离职。

Of course, there are some of these people who are not capable of being opinionated, but do not take all employees who are leaving because they are not well paid.

If we can be competent and pay for our investigation, we can consider increasing wages or bonuses to attract employees to work harder.

If the above three points are negotiated with employees, the possibility of staff turnover will be very low under normal circumstances. Even if the loss is also the painless employees, the core management and the "pillar" staff of the company will be more stable.

Talent is the first main reason for an enterprise to survive. So I hope you can get some results from this article.

Editor: vivi