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ECFA Kindled The Enthusiasm Of Shishi To Enter The Taiwan Market.

2010/8/10 10:48:00 30

ECFA Market Brand

The framework agreement on economic cooperation across the Straits ( ECFA After the formal signing, Shishi and its numerous brand shoe and garment enterprises showed strong enthusiasm for entering the Taiwan market. It is understood that the stone lions' "Ai Deng Bao" brand Clothing has been officially decided to expand the Taiwan market, the preparatory work is in full swing.


stone lion Spin Products have strong competitiveness in the world. After signing ECFA, they also have the conditions to participate in the market competition in Taiwan. Shishi brand enterprises get more impetus to enter the Taiwan market from the business opportunities given by ECFA. Chen Qingzhou, President of Taiwan Huahong investment management consulting company, who is assisting Shishi and its surrounding brand shoes and clothing enterprises to enter the Shishi market, said that at present, the Shishi industry is taking advantage of the favorable opportunity signed by ECFA to make preparations for entering the Taiwan market. He said that the stone lion brand like the men's clothing of AI Deng Bao has broad market space in Taiwan. At present, Taiwan's own brand of men's clothing is rare. In the market, many foreign brands are the mainstream. Women's clothing in Taiwan clothing industry is strong, which is complementary to the men's clothing brand of Shishi clothing industry. The advantages of Taiwan's textile industry are focused on the research and development of fabrics and accessories. The clothing industry focuses on the design aspect. After Shishi brand clothing enters the Taiwan market, it should also pay attention to absorbing the elements of clothing design. Fabric And the trend of excipients is more competitive.


According to the introduction, the AI densbo brand men's clothing ready to enter Taiwan is a new men's clothing system which is different from the original system. The original 25~35 system is a formal dress system. The new system is partial to younger, the age group is between the age of 25~35, sports leisure and outdoor leisure style, and the adjustment of the clothing style is more suitable for Shishi brand clothing to develop the consumer market in Taiwan.


Shishi textile and garment industry has been deeply related to Taiwan's industry. Garment fabrics and accessories, textile and garment machinery, clothing design and clothing culture, and Shishi textile and garment industry are coming every step. They all carry the mark of cooperation with Taiwan. Shishi textile and garment industry has close communication and interaction with Taiwan industrial circles. Therefore, it is also a historical necessity for Shishi brand clothing to enter the Taiwan market. Chen Qingzhou said that once Shishi brand clothing entered the Taiwan market, many new marketing experiences and management models could be learned from Taiwan. The comprehensive implementation of ECFA on both sides of the Straits is conducive to consolidating and expanding the status and role of Shishi in the forefront of cross-strait exchanges and cooperation.

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