Online Shop Cheap &Nbsp, Is Nike'S Conspiracy Or Online Shop Arrogance?

On November 11th, a pair of shares were launched only in October 10th of this year, with a listing price of 588 yuan. Nike Only 294 yuan was sold, compared with the original discount price of Nike store in Tianhe City, which was nearly 300 yuan cheaper. Nike season half off new products, Adidas (ADI) is the half off promotion of the new product of the season. Is Nike ADI playing the price war through the e-commerce channel or the crazy behavior of the network imitation? There are local regular dealers who want to investigate the matter in the end. online shopping The half off sports shoes are genuine licensed products. Nike and Adi will be required to make compensation according to the contract provisions of the franchise.

Website half off sells genuine products?

According to consumers' revelations, reporters browse a well-known shoe buying website, and indeed see "half off crazy rush" advertising promotion. Among them, a variety of newly listed ADI, Nike's sports shoes and other new products are priced at only 50% of the normal price. The reporter called the company's 400 "customer service order hotline" on the web page. The customer service representative told the reporter that the products sold on the website were authorized by Brand Company. "If you find fake goods, you can get a ten penalty. And if you are worried, you can also pay the goods on delivery, if you are not satisfied or inappropriate, you do not have to pay any fees at all."

In view of this online shopping product, especially the new product listing, that is, breaking the normal practice of cutting prices, Zhang Qing, deputy general manager of Southern China Baosheng international group and Guangzhou Bao Yuan Trading Co., Ltd., told reporters that "many websites sell fake goods or aquatic products, which are very rampant." He said that the regular channel merchants from these well-known brands wholesale price of goods is more than half off, let alone sell at a price of half off.

Although Zhang Qing did not directly say that the product sold by a well-known shoe website was fake, he was very worried about the rampant phenomenon of Internet shopping. He said: "although domestic laws and regulations can impose 5-10 times penalties on trafficking, it is difficult to give evidence. Even if you buy a pair of fake shoes to prosecute, you get a 10 fold compensation for a pair of shoes, but consumers are still losing money.

Nike and Adi price war upgrade?

However, the industry also has an analysis that recently Nike and Adi have been fighting for escalation because of fierce competition. They have no intention of maintaining the price protection system of retailers. Both sides aim to expand short-term market share. The dealer said, "if this is the case, then business can not be done! If verified, Nike and ADI Brand Company theory and claims will be sought." Zhang Qing told reporters that ADI had made a promotional campaign on the official website, selling shoes of a specific type at around forty percent off, but soon closed it on its own. He said, "the pressure from retailers is too great, because we can ask Ardi to compensate according to the agreement." He said he did not sell a few pairs of shoes for official short sale promotions. He estimated that counterfeit products are the main components of the brand new products. If it is really authorized, it means the overall collapse of Brand Company's price system. The sales of traditional stores will be strongly affected. Many big cities will be unable to survive because of the convenience and convenience of online shopping.

Li Ling, a senior public relations manager at ADI, told reporters that "it is not clear that several of the online shops that are being promoted now have official aptitude agents." She said it would check carefully according to the information provided by reporters. If the behavior of the regular agents is really, the ADI side will give a statement. As of press time, the reporter has not yet received official reply from Nike.