Y-3
On the basis of mutual trust between Yohji Yamamoto and Adidas, the brand-new brand Y-3, which absorbed both sides' expertise in 2002, was born.
The Y of the Y-3 brand represents YohjiYamamoto, while the 3 represents the logo of the Adidas three line.
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The basic visual requirements of the two sides in creation are consistent, and with very close collaboration, that's why the idea is realized.
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Creative director Yamamoto Teruji integrated his personal brand's concise and highly styled style into Y-3, perfectly displaying a high-end and fashionable sports brand image.
Simplicity and calmness are the basic image concepts of Y-3.
The essence of Y-3's fashion is sport, and the global rush to buy from the listing of brands is facing a serious shortage of goods. It can be said that Y-3 has opened up new fashions.
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Y-3 brand includes men's wear and women's wear two series. Now it has developed into ninth fashion seasons. The whole series goes on the avant-garde sports style line.
The retail price of accessories is between us $15 and US $45, the retail price of clothing is between us $45 and US $45, and the retail price of footwear products is US $90 US $-300.
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