Lacoste Brand Introduction

Introduction of LACOSTE brand:

The name of the French crocodile (LACOSTE) is named after the famous French tennis player LACOSTE (pronunciation: lacoste), Hussein Lacoste (LACOSTE) long nose and aggressive, people give him the nickname of "crocodile".

In 30s, the standard dress on tennis courts was white flannel trousers, woven cloth button shirts and sleeves rolled up.

The French crocodile (LACOSTE) challenged the tradition, wearing short sleeved knitwear and crocodile markings during the competition.

This kind of dress is comfortable and beautiful in the competition. Short sleeves solve the problem of long sleeves and roll down. The collar is soft and overturned, and the knitted cotton Pullover has good air permeability, while a longer shirt lower stopper can prevent the shirt from slipping off.

After LACOSTE retired from tennis, the LACOSTE crocodile shirt began to enter mass production and sales.

LACOSTE commissioned friends to sew French sportswear (LACOSTE) sweaters, including green crocodile markings on the left chest.

(at that time few clothes were embroidered). The popularity of LACOSTE made the alligator shirts quickly promoted, especially in the United States.

French crocodile (LACOSTE) clothing covers men's, women's wear and children's wear series.

French crocodile (LACOSTE), with its exquisite fabrics, changeable colors and varied styles, shows the charm of youthful vigor and fashion.

In style, the French crocodile (LACOSTE) has a variety of themes and series, including the five themes of the club series and sports casual wear series, as well as the sports series and the center series, making the French crocodile (LACOSTE) the 70 year brand new fresh fresh power.

In design, LACOSTE and men's wear wear a relaxed, comfortable and youthful approach. They pay more attention to the details of shoulders, collar and cuffs, and bring a strong youthful flavor.

The LACOSTE brand is a choice of countless confident and outstanding people.

The French crocodile (LACOSTE) brand was officially released in 1933. So far, it has developed from the original knitted apparel brand to the most products: sportswear, sports shoes, leather goods, watches and glasses. The LACOSTE perfume is worth mentioning. It is a major brand in the international perfume brand.

Since the birth of the first bottle of LACOSTE Pour Homme men's perfume in 1968, LACOSTE, along with the following new members, Booster, Junior, Millennium Edition LACOSTE 2000 and LACOSTE for Women perfume, has always been popular with young people and people who love sports. The French elegant crocodile (LACOSTE) elegant and refreshing fragrance plus simple and clear box packaging has always been the everlasting place for French crocodile perfume in the fashion industry.