Haining Expands Leather Culture To The "Base Camp" Of The Brand Living Hall

June 23 brand Living hall is a new type of building that has sprung up in large and medium-sized cities in recent years Marketing Its warm communication space and new shopping environment attract many urban white-collar workers who pay attention to consumption taste. Such a leather brand life hall "base camp" is about to appear in Haining. This morning, the foundation laying ceremony of Haining China Leather City Phase V Project and Brand Living Hall was officially held. As Haining China Pige City It is a new attempt in fashion consumption. After the completion of the project, the total market area of Haining China Leather City will not only reach a record 950000 square meters, but also will further enrich and improve the format of this largest leather professional market in China.

Xu Yong, consultant of China Light Industry Federation and honorary president of China Leather Association, Shen Linong, secretary of the CPC Haining Municipal Committee, and others attended the ceremony.

It is reported that Haining China Leather City Phase V Project and Brand Living Hall is located in the north of Haizhou Road, the east of Huanxi 1st Road, and the west of Shajing Port, with a total floor area of 182300 square meters, including 131540 square meters of commercial area, 28100 square meters of hotel apartments, and 22660 square meters of supporting basement, including two 26 storey hotel apartments and a 7-storey commercial center, The hotel apartment and the business center are connected by a corridor. The foundation laying ceremony of Haining China Leather City Phase V Brand Living Hall was held on June 21, 2011, and it is planned to complete investment attraction by the end of 2011, deliver to the settled enterprises in June 2012, and open in September.

The design and management of Haining China Leather City Phase V Brand Living Hall has absorbed international advanced concepts, and based on the successful experience of Haining China Leather City Phase I, II and IV, and relying on Haining's booming leather industry advantages, leather city's management advantages, tourist resources advantages, radiation advantages, and popularity advantages, it has gradually cultivated into a fur A large professional market integrating wholesale and retail sales of leather clothing, luggage and other related products. The market operation mode is mainly in the form of large bay living hall, which is both wholesale and retail, providing comprehensive services, and providing one-stop sales of various leather and fur products of a single brand.

The competitive advantage of Haining China Leather City is mainly reflected in the strong leather professional public marketing platform and the close partnership between the established professional markets and leather manufacturing enterprises. This relationship is established through the long-term service and guidance of the leather city for enterprises. To consolidate this relationship, we must keep ahead of the industry, grasp the trend of industry development and market demand, and establish a more perfect public marketing service platform for enterprises. In the form of a living hall, build a professional market integrating fur, leather clothes, bags, etc. Through the mature public marketing service platform of the leather city, it can greatly improve the business level of existing business enterprises, promote the effective extension of the leather city's business products and product integration, give full play to the agglomeration role of the professional market, and make the collection of fur, leather clothes The living hall integrating bags and suitcases has become another market highlight of the leather city, strengthening and consolidating the competitiveness of the leather city, and laying a more solid foundation for the long-term development of the leather city.

Ren Youfa, Vice President of China Leather Association and Chairman of Haining China Leather City, said that Haining China Leather City has always advocated a commercialized market. Phase I, Phase II and Phase IV have established the image of an avant-garde and fashionable comprehensive commercial building group. Phase V&Brand Life Pavilion will continue the architectural concept of cultural and brand professional market group of the leather city business, Vigorously promote the commercial culture of Haining China Leather City, and further improve and optimize the AAAA level commercial tourist attractions.

At today's ceremony, Haining China Leather City Co., Ltd. also signed strategic cooperation agreements with China Leather King, Fur King, famous clothing enterprises, etc.