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Dangdang: Wrong Price Shoes Actively Compensate Consumers &Nbsp; Big Businesses Must Also Severely Punish.

2011/8/3 16:23:00 49

Dangdang Adidas Consumers

Recently, Dangdang, a platform trader, sold 449 yuan clover for 1 yuan.

Gym shoes

The incident has attracted the attention of the media and consumers.

Dangdang has already announced its handling plan for this matter.


1., the merchants of the platform should be punished by "closing stores to rectify".


2. cancel the wrong price for each person.

Order

Consumers pay 200 yuan worth of compensation.


Dangdang also said in the "processing decision" that the sales volume of the merchants is the top ten among Dangdang footwear platform merchants, but even if the biggest businesses, once there is a problem that is harmful to the interests of consumers, we will treat them equally according to the relevant provisions of supplier management and severely punish them.


In fact, the wrong price event is not the first time in the industry, after Dell, Lenovo and other international manufacturers have also appeared in the network sales price error.

The reporter searched the wrong price incidents of some electric providers in the past, which are basically the business's own behavior. It is the first time that Dangdang's joint business owners have problems, which is also related to Dangdang's relatively unique business model.


It is understood that Dangdang has many brands at home and abroad besides its proprietary business.

Distributor

Agents are conducting extensive joint operations to provide unified training and unified warehouse storage, distribution and after sales services.

At present, there are nearly 400 thousand kinds of commodities in Dangdang's third party platform. It covers more than 10 categories, including mother and baby, beauty makeup, home, digital 3C, clothing, shoes and so on. It is a kind of self operated goods, giving consumers more abundant shopping choices and playing a great role in promoting the development of Dangdang department store business.


But at the same time, the regulation of joint business owners is also more prominent.

Dangdang also indicated that it would strengthen training and network supervision of joint business operators in order to prevent similar incidents from happening again.


Reporters interviewed lawyers in related fields, lawyers said that the matter should be viewed from two levels of law and morality.

According to the relevant laws, the wrong price issue is a paction contract signed under a major misunderstanding, and businesses have laws and regulations to cancel relevant pactions.

But we can not get the recognition of consumers simply by the standards of law, and we need to agree on seeking common ground while reserving differences.

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