MARNI Designs Spring Dress Series For H&M, Presenting Classic Prints And Patterns.

In November 29th, H&M Announced that the spring designer cooperation series will join hands with Italy tide brand Marni (Maany). Marni is famous for its original design and spirit. fashion One of the most popular brands in the world, its founder and creative director, Consuelo Castiglioni (Contulu Castiglioni), will personally design the spring men's wear and women's wear series for H&M, showing the essence of Marni brand. The clothing items and accessories in the series are priced by H&M and will be sold in 260 H&M stores and online in March 8, 2012. At that time, the consumers will have the opportunity to explore the Marni world.

Marni brand Consuelo Castiglioni, founder and creative director, said: "I want to design 100% Marni wardrobe series by reviewing our favorite classic fabrics and prints." As in the past, I like to use prints and colors to mix modern totems with Bauhaus patterns and add practical elements of sports style.

H&M creative consultant Margareta van den Bosch (Margherita Van den Bosch) said: "H&M designers like this series very much, and we believe that customers will like it too. All the costumes designed by Marni are full of modern flavour, incorporating the printing into the design of accessories. We have the honor to witness the whole process of Consuelo Castiglioni (Contulu Castiglioni)'s design work. She can make the printing and color match new ideas, and each work is carefully crafted. We will choose the best time to launch this series in the exclusive stores as the opening Manifesto of spring. "

The Marni brand is unique, and its interesting, elegant printing, cutting and styling design become a group. As a family business, Marni now ranks among the international luxury brands, with its stores all over the world.

The series designed by Marni for H&M confirms the famous brand's freedom and exploration spirit. The work uses the whole body printing and colorful colors to create a hierarchical form, showing the beauty of harmony and collision. Women's wear Bright colors, bold prints, including African totem and simple color blocks. The outline modeling is all from the classic design of Marni, such as full pleated skirt, dress, trousers and jacquard knitted sweater, including silk and corrugated cotton poplin. In order to make the design complete, the series also designed jewelry, shoes, handbags and scarves.

Men's colors and fabrics interpret Marni classic menswear in a soft and casual style. The lining or contrast details of the shirt skillfully used the printing design, while the outline modeling made the classic masculine style unique and modern. The Marni series is the latest achievement of H&M designer cooperation. The previous cooperation brands include Karl Lagerfeld (Karl Lagerfeld), Stella McCartney (Stella Macartney), Comme des Garons (Wakubo Rei), Jimmy Choo (Zhou Yangjie), Choo (Lang Wen), and recently co operated Versace (China).