Nike Makes A New Interaction.
Publicity and planning agency
Wieden+Kennedy
Members of the Tokyo company may have seen more abstract oil paintings, especially recently.
Nike
Japan launched Nike Free Face Off activities.
Anyone who has made her own Nike Free Run+ running shoes on the NIKEiD can register as a registered official computer, open a computer camera, imitate the shape of shoes and make a face.
Nike opens interactive marketing with fun and joy
But not everyone can easily win. Oh, the human face recognition software of the system will analyze the similarity of your expression and shoes, the distance between the five facial organs, and even the color of the clothes will be counted.
Only the works with the most exaggerated shape and most likeness can get the most netizens' votes to stand out.
The end of the event is May 31st, and the winner will get it.
NIKEiD
Shopping coupons, but such a fun event is only held in Japan.
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