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The Secret Of Successful Marketing For Garment Enterprises

2012/9/13 17:42:00 25

MarketingSecretsClothing Enterprises

By examining the basic principles of marketing and deepening the overall understanding and understanding of marketing, we find that there are several secret It helps companies integrate marketing and values.


   Love your customers and respect your competitors.


In the business world, loving customers means that enterprises must provide good value to customers and strive to impress their emotions and spirits. Only in this way can they win their loyalty to the brand. In addition, enterprises must learn to respect their competitors. It is because of the existence of competitors that the whole industry market will gradually expand. Without them, the development of enterprises will become very slow. By observing and analyzing competitors, we can recognize the advantages and disadvantages of each other. This is of great significance for improving the operation of enterprises. Learn to treat customers with love and treat your competitors with respect.


   Be aware of change and be ready to make changes.


The business world is changing rapidly, and the number of competitors and customers is increasing, making it smarter than ever. If you are not sensitive enough to accurately predict these changes, business will gradually become outdated and eventually be ruthlessly eliminated. Prior to that, it was known for continuous innovation and slow deterministic decision making processes. However, the company has a keen market. Marketing Smell, found that a mixed clothing must be launched immediately to meet the needs of the market. Once the market opportunity is lost, it will not come again. Therefore, during the development of clothing, the company changed its usual and complex Japanese management mode, and quickly produced new products according to market demand. The sky changes, and the Tao changes.


   Always provide products at the right price and packaging.


We must not sell high quality products to consumers. True marketers are fair marketing, whose prices are equal to product quality. If we try to sell high quality products of inferior quality, consumers will be far away from us. Products should be of quality and suitable price and packaging. It is impossible to think about what customers want.


   No matter what kind of business you run, remember that you are providing services.


The service industry is not limited to hotels or restaurants. In fact, no matter what industry you are engaged in, you must have a heart of serving customers.


Since it is to provide services, it is necessary to take the professional attitude of the service industry, and not regard sales as a task. Enterprises must be sincere when they serve customers. They must invest in feelings, and let consumers feel that the shopping experience you provide is joyful and unforgettable. Enterprises must understand that the value of your company is embodied through products and services, so you must ensure that they can have a positive impact on the life of consumers. Regard your business as a service to consumers and the whole society, rather than simply selling products. Because of this, the company has strongly guided consumers to adopt a healthier lifestyle. In addition, the company has shown a sense of service to employees, so that they can be right. Clothing enterprise Strategic direction and other important issues to vote, express their views and opinions. All industries are service industries, because each product delivers service awareness.

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