Standard Setting Of Two-Dimensional Code For Textile And Garment Industry

To promote the development of the two-dimensional code industry and promote the R & D Application of two-dimensional code technology in the garment industry, the famous institutions and enterprises such as the joint China Textile Information Center, the textile industry science and technology development center, the China Textile Research Institute Standardization Institute and the Guangdong Yida spinning and Weaving Co., Ltd., and so on, have jointly drawn up the textile industry standard < a href= "//www.sjfzxm.com/news/index_q.asp" > "textile two-dimensional bar code label application technical specification" < /a >, which stipulates the application specification of two-dimensional bar code labels for all kinds of textile products, including the data content of the two-dimensional bar code label of the textile products including the field information requirements, namely, product attribute identification, traceability identification, etc., and the two-dimensional bar code type and label inspection procedure of the electronic label are applied to all kinds of textile and clothing products. "A" < p > a few days ago, to speed up

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Zhang Jian, the project leader, said: "the two-dimensional code is a good medium. It is a simple and convenient way of storing information, and its storage capacity has improved dramatically compared with the traditional one dimensional barcode." P

Under the specific encoding rules, the two-dimensional code technology can compress data and text data into geometric figures, and after decoding the device, the decoding device can restore the graph to corresponding raw data according to the appropriate decoding algorithm.

The formulation of standards will promote and standardize the use of two-dimensional barcode in China's textile and garment industry, and promote the integration and development of textile and garment industry chain.

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< p > Zhang Jian said: "two dimensional code can be understood as" a href= "//www.sjfzxm.com/news/index_c.asp" brand label < /a > as long as consumers take the two-dimensional code printed on the clothing through the smart phone with the camera, then log on to the WAP website with the mobile phone, and search the two-dimensional code to search for it, so that we can see a lot of information content and pictures on the mobile phone brand.

This has met the needs of many young people. At the very first time, it has verified the information about brand clothing, and can also see pictures of models wearing the costumes.

For brand enterprises, point to point dissemination of more brand information plays a very good role in brand building.

In addition to the application of two-dimensional code in clothing stores, online sales of clothing products using two-dimensional code can also enable more users to quickly and easily understand the information of the product manufacturing company, and let more friends who like to buy clothes online, get the tools of verification, trust and be willing to buy online, which not only further opened up the market, but also effectively improved the efficiency.

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< p > it is reported that the project development unit, Career Technical College, Guangdong, is planning to set up the two dimensional code application alliance of China's textile and garment industry by the famous enterprises and institutions of the hundred textile and garment industries. Hu Gang, President of Career Technical College in Guangdong, said: "after the formal establishment of the alliance, it will integrate politics, production, learning, research and utilization of various forces to promote the development of two-dimensional code industry with independent intellectual property rights. It will play a positive role in technology research and development, standards formulation, industrial integration, market regulation, industrial chain and ecological chain building."

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< p > many textile and garment enterprises also expressed strong interest in the project.

Qiu Weibing, general manager of Jihua 3542 Textile Co., Ltd., said: "two dimensional code as the carrier of information can easily realize the organic combination of online and offline. A free two-dimensional code can guide customers to access enterprise information, enhance the brand name of the enterprise" a href= "http:// www.sjfzxm.com/news/index_s.asp" less than /a, while also promoting market sales.

It is hoped that the formulation and implementation of this standard will enable two-dimensional code to become the basic marketing tool for textile and garment enterprises, and guide users to visit corporate websites with free two-dimensional code, thereby enhancing the attention and driving sales volume.

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