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Brazil Footwear And Other Retail Sectors Have Not Benefited From Hosting The World Cup.

2014/6/18 13:11:00 18

according to Brazil media reports, despite the holding of the world cup, Brazil's retail industry is still showing a declining trend. Almost no retail sector has benefited from the hosting of the world cup. Even Brazil's largest a href= "//www.sjfzxm.com/news/index_c.asp" > retail sector < /a > has announced a reduction in sales. 
 analysts believe that the downward trend will continue in May and June. In fact, the biggest impact on retailing comes from the decrease in business hours in the retail sector, because many host cities are closed during the world cup and shops are closed during this period. 
 Marina has been running a large a href= "//www.sjfzxm.com/news/index_c.asp" > dress > /a wholesale and retail store for seven years. She said that the sales volume was good during the world cup, but it was still not as good as during the 2010 World Cup. She said that the customers' needs were mainly yellow smooth blouses with green stripes, which were commonly used by businesses and companies to print their own logo. 
Data from Brazil's National Geographic Information Statistics Bureau showed that sales of cloth, clothing and footwear decreased by 1% from March to April. Sales of these items in supermarkets decreased by 1.4%. In addition to the reasons for the world cup, it has also been affected by high inflation rates. 
Retail sales are not expected to grow, because many people choose to eat and drink in bars rather than stay at home during the world cup. P 
 the problem of insufficient demand before the start of the "a href=" //www.sjfzxm.com/news/index_c.asp "World Cup < /a" resulted in a 0.8% reduction in fuel sales. 
 although household appliances and furniture sales have always been high during the world cup, this year has not happened: household appliances and furniture sales have dropped by 0.1 percentage points. Analysts pointed out that this is because consumers have made plans ahead of time and have already changed their TV sets. 
 Brazil LVA consulting company said that the depressed situation of retail trade surprised most analysts, and the actual situation was completely opposite to the previous advice to supermarkets and other retail outlets. 
"P LCA" also stressed that the "worsening employment market situation and the improvement of commodity prices" also had an impact on the retail industry. 
Fabio, an economist at P Brazil national business association, said the decline in the retail industry was in line with expectations. Research institutes have pointed out that only sales of personal and household products will be promoted by the world cup, mainly plastics, metals and tools. 
The sales volume of these commodities increased by 0.3 percentage points from March to April, the only sales increase in the retail industry. 
 Fabio also said that some host cities during the world cup holiday will also affect the sales volume of the retail sector, because during the holidays, workers should pay double wages. 
Less than P, there was no improvement in consumer demand during the world cup. "Retailers can also choose to turn off stores or support stores at higher cost but lower sales." 
P lost the help of the world cup, and with the deterioration of the employment situation and the decline of consumer confidence, LCA consulting company estimated that the total retail sales growth rate in 2014 will reach 3.5%, which is 0.8% lower than that in 2013.