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China'S High-End Underwear Industry Has Entered An Accelerated Upgrade Through International Brands.

2009/3/5 0:00:00 10247

Chinese consumers' demand for underwear gradually increased to high level demand for fabric, quality and brand. The entry of TOMMY and other international brands is promoting the upgrading of China's high-end underwear market.

According to China textile daily, at present, China's underwear market, in addition to Ttiumph, Wacoal, love and other consumer awareness brand, TOMMY, BABARA, CK, Victoria "s Secret" and other international brands are quietly entering, China's high-end underwear market competition upgrade.

In recent years, the rapid development of China's economy has led to high-end consumer demand. Consumers' demand for underwear has gradually risen from the simple demand of quantity and style to the high level demand for fabric, quality and brand, and the technical content and brand value are increasing.

High end brand underwear has found business opportunities, and has entered China in the past two years, aiming to establish the leading position in the Chinese underwear market as early as possible.

More clothing investment information, click here to enter the responsibility editor: Wang Xiaonan

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