Electricity Suppliers Are Buying Overseas Markets To Expand Their Market.

Under the dual stimulation of policy and demand, cross-border electricity business has become another nugget area of the Internet economy. With the influence of the "Korean wave" on Chinese consumers, South Korea has become the main destination for business owners.

According to statistics from the General Administration of Customs of China, in 2014, the proportion of Korean products accounted for 9.7% of the total value of China's imports, ranking 190 billion 300 million in the first place. In 2020, the consumption of Chinese in Korea will exceed 30 trillion won (about 180 billion yuan), accounting for 8% of the Korean retail market.

Prior to that, Alibaba confirmed to reporters that Tmall, Alipay and rookie networks are involved in the logistics network construction.

E-commerce center analyst Mo Dai Qing It is considered that the choice of such a mode by the electricity supplier will be more secure in product quality. If the relationship is established with other countries, the overseas supply resources can be further optimized, the circulation period will be shortened, the delivery time will be accelerated, but the cost of overseas direct mining will be relatively large. At the same time, logistics is also an important part of the internationalization strategy, and it can promote trade between countries.

Cross border electricity providers are JD.COM One of the key strategic layout of 2015, but compared to Alibaba, Jingdong internationalization strategy It seems a bit slow.

In this regard, Liu Qiangdong believes that, compared with the strategy of channel sinking, the internationalization strategy is very complicated. Last year, the International Department of Jingdong accumulated a lot of data. This year Jingdong will soon "go out".

Related links:

This year's Baselworld Basel international watch and Jewellery Fair is still singing and dancing. There are flowers, beauties, champagne, Michelin food, and priceless jewellery watches, attracting visitors from all over the world. According to the data provided by the organizers, about 150 thousand visitors from more than 100 countries came here last year. When the new pavilion, designed by the famous architect Herzog & de Meuron, was put into use the year before, more top jewellery watch brands could have more spacious and convenient supporting exhibition hall. Tens of millions of Swiss francs will be invested in the exhibition hall, which is like a small museum, comparable to the world's flagship flagship store. Solid wood flooring, gorgeous crystal lamps, leather sofa and all kinds of bar stands will be the arena for displaying and playing the brand's capital, strength and charm.

But the days behind these bright Swiss brands are not so good. At the beginning of this year, SIHH, Geneva's advanced watch salon, led by the Geneva group, had almost no appearance of domestic dealers.

"We haven't gone to Baselworld for three years, for fear that the brand side will force us to buy the watch." A general agent of the list smiled bitterly. "A few years ago, the sales were well done and the water was not big enough to buy watches. Now the water is squeezed out and the market is normalized."

"Business is too difficult. I want to close the store." As a general manager of many Swiss watch dealers, he is helpless. "The high-end watches in China are too hard to sell. Only with some VIP guests to visit the Swiss watch factory, it is possible to sell some collection of expensive watches."

"These years are rather difficult, and it is difficult to maintain 4% profit margins. As far as I know, some dealers only have 1%-2% profit margins, which is simply losing money, and the interest on capital usage is not enough." a clock dealer regrets.

When the tide of luxury consumption recedes, Chinese dealers in the import list seem to face the embarrassing situation of "collective diving".

In the interview, people in the clock industry, who have worked for decades, revealed that the sales volume of imported watches accounted for 85%-90% in China's domestic market.

The domestic high-end retail market has declined sharply since 2013. Especially in the second half of 2014, sales of some high-end watches (retail price of more than 50 thousand RMB yuan) fell by 20%-30%, compared with the 2011 and 2012 peak periods. The decline was close to 40%-50%. Therefore, the domestic high-end watches retailers are very difficult to manage. This is closely related to the price difference of watches at home and abroad. The more expensive watches, the bigger the difference between domestic and foreign prices, so they all go abroad to buy. Some high-end brands, because of the brand policy, have lower retail discount prices in Europe than domestic dealers, which seriously squeezes the survival space of Chinese distributors.

It is estimated that 80% of the purchase of high-end consumer watches in China may take place abroad, but the import and export tables at the low end (below retail price of 50 thousand yuan) have maintained growth momentum in recent years.

From a regional perspective, the most serious drop in retail sales of high-end watches is in the north. Only 20% of the total sales of imported watches in the three northeastern provinces have fallen. With the growth of personal spending power, the development potential of South market will be relatively large.