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Chaps China'S First Store Values Shanghai'S Presence In Huaihailu Road Business District.

2015/11/14 16:04:00 79

ChapsChinese ShopShanghai

The most prosperous streets in Shanghai, Huaihai Road, are crowded with fashion clothes from the United States.

Chaps

The first Chinese shop opened in Huaihailu Road, Shanghai.

On that day, the guest speaker included Ralph Lauren, senior vice president of international business development, Richard Sementilli.

Lai Tai business

(Shanghai) Limited CEO Chen Weili Willie Tan, general manager Chen Xiaozhe Jason Tan, representatives of fashion media industry were also invited to attend.

It is reported that

Chaps

The pace of expansion in China has been in full swing. It plans to enter the first tier cities and the second tier cities in China in 2016, with a total of 90 stores.

Chaps has inherited the essence of Ralph Lauren brand. In recent years, it has been a great success in the us with strong market sales.

The first Chaps flagship store opened.

Shanghai

815 Huaihai Road, with an area of 150 square meters, has a large display area.

The flagship store has 2 floors, decorated with light wood grain and white material, and furnished with American furniture and interior furnishings. It highlights the brand atmosphere, gives customers a sense of fashion and comfort, and brings a truly unique experience to customers.

Related links:

The menswear brand Chaps, founded by Mr. Ralph Lauren (Mr. Lauren), was founded in 1978. Its products cover men's wear, women's wear, children's wear, home furnishing and accessories. It has been stationed in China in the golden autumn. In October 2015, the flagship store located in Huaihailu Road business district of Shanghai.

Chaps2015 men's autumn series combines maturity and self-confidence.


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