Lin Yuqi: Innovation And Technology Is The Key To Drive The New Future Of Shoes And Clothing Industry.

At the present stage, the traditional manufacturing industry is facing the large-scale pformation and upgrading of the industry. On the other hand, it is constantly exploring new development drivers under the new normal conditions of China's economy.

As for this, as early as the end of last year, the general secretary of the Asia Pacific Economic Cooperation summit gave a positive attitude to Xi Jinping, and the "five more attention" put forward by the "economic growth" will have "more emphasis on innovation driven".

It can be imagined that in the field of shoes and clothing industry, the application of innovation and technology also goes without saying that it becomes the core power to push forward the industry's further progress.

In 2016, chilte won the honor of "China leather and shoemaking industry technology demonstration enterprise", which not only reflects the application of the state to encourage innovation and technology in traditional industries, but also fully recognizes the idea of "innovation and wisdom" implemented by chilte.

For a long time, the outside world has always classified the footwear industry as a traditional industry. It is considered that the processing of shoes and garments is only a complex operation in the production process of factories, relying on China's demographic dividend.

However, this statement has greatly concealed the role of shoes and clothing industrial design and technology application. In fact, the shoe and clothing industry is not a labor-intensive industry. Before the shoes and clothes are put into the factory, the structural design, fabric selection, laboratory selection and so on, are the forerunners of whether the product can adapt to the market and bring sales and honor to the brand.

At the same time, the market has begun to appear tradition.

The need for innovation.

Clothes and shoes are indispensable to people's lives. Many consumers are not satisfied with the traditional shoes and clothing. They hope to get more experience from technology.

You can imagine that wearing Smart has become a major trend.

In the face of such a great change, some enterprises have seized market opportunities, supported by technological research and development, supported by technological innovation as a fulcrum, committed themselves to innovation and technology, and ushered in a new round of vigorous development in design and research and development.

With fifteen years of development history of brand, Lin Yuqi, under the leadership of its founder, has continuously strengthened its own technological advantages. At the same time, from the brand culture and platform construction, it has gradually implemented strategic adjustment step by step, shaping unique brand tonality, and relying on technology to become a multi brand technology provider.

It has established the core of "innovation and wisdom" as the core to integrate the advantageous resources to promote the pformation and upgrading of the whole industry, extend the production boundary of shoes and clothing industry, and aspire to create the strategic positioning of multi-dimensional technology support brand.

The exploration and application of innovation and technology in footwear industry

There are traces to follow in the history of development.

Lin Yuqi, the original design of CEO, pioneered the development of old and old design barriers.

In the market, the R & D team was randomly set up to start from the foot health of children and bring the scientific design concept into the design process.

Try to link the intelligent equipment with the design of shoes and clothing, and gradually evolve into the development concept of "innovative intelligence manufacturing".

It is precisely because of Lin Yuqi's remarkable practices that he has won the praise of the industry and the recognition of agents.

Many brands have gradually reached the basic support cooperation with gill.

As early as 2012, the small presidential brand of the children's shoes brand of Qi Er was awarded the "2012 brand China Gold spectrum Award" and "China children's shoes brand top ten".

The famous international cartoon brand "Babu" and gill become China's regional all-round strategic partner soon, which has won "the ten big shoes brand of China shoe grand ceremony in 2014".

All these achievements are independent of the consciousness of innovation and technology in guiding development.

If a worker wants to do good, he must first use his tools.

The application of R & D, especially the continuous innovation of technology, plays a decisive role in the development of footwear.

Because of the support of science and technology, the design and quality of materials and technology provided by Colt have guided many brands to achieve a good market reaction.

Gill takes innovation and technology as the cornerstone, not only occupies an important place in shoes and clothing and peripheral R & D fields, has won the praise of the industry, but also has been recognized by the vast number of consumer groups.

Gill's logo has gradually become the pronoun of the quality of shoes and clothing and the advanced technology, and it has also made him gradually move from behind the scenes to the stage. This is not so much a triumph of innovation and technology as the success of pformation and upgrading.