It Will Take Time For Hong Kong Enterprises To Register Trademarks In The Mainland.

Hong Kong enterprises will be more convenient to register trademarks and protect trademarks in the future.

On the 1 day, the first Guangzhou trademark inspection cooperation center established by SAIC, the State Administration for Industry and Commerce Administration's Trademark Office in Guangzhou and the national trademark brand innovation and Entrepreneurship (Guangzhou) base were unveiled in 1.

In the future, enterprises in Southern China area, including enterprises in Hong Kong, apply for registration and carry out trademark protection business. There is no need to go back to Guangdong and Beijing again and complete in Guangzhou.

At the same time, the length of relevant procedures will be greatly shortened. It will take only 9 months to complete the trade mark registration, which will take 2 to 3 years to complete. It will save more than 2/3 of the time.

In 2015, the number of applications for trademark registration in the country was 2 million 876 thousand, 4.1 times that of 2008, ranking 14 in the world for the first time in a row.

From 1 to October this year, the number of trademark registration applications reached 2 million 971 thousand, up 30% from the same period last year.

But at the same time, the contradiction between the sharp increase of applications and the lack of censorship has become increasingly acute, and the problems of single application channels and unsmooth service channels have become increasingly prominent.

As the first largest province in the country and the province with the largest number of enterprises in Guangdong, trademark registration application and cumulative registration amount account for about 1/5 of the country's total.

To this end, the SAIC decided to set up the first trademark inspection cooperation center outside Beijing, which is located in Guangdong.

1, the State Administration for Industry and Commerce in Liuhua Road, Yuexiu District, Guangzhou.

Review collaboration Guangzhou center officially unveiled.

Its main tasks include: commissioned by the Trademark Office of the General Administration of industry and commerce, carrying out on-site acceptance, consultation, application for trademark registration and Trademark Law and regulations publicity and consultation service, guiding local trademark development.

Protection, coordination and promotion of local trademark brand strategy implementation.

Zhang Mao, director general of the State Administration for Industry and commerce, said at the inauguration ceremony that the first foreign trademark inspection and cooperation center in Guangzhou was set up in China to solve the contradiction between the sharp increase in trademark applications and the serious shortage of censorship, so as to provide efficient, convenient and high-quality service for trademark registration applicants, and strive to improve the level of trademark public service.

Zhu Xiaodan, governor of Guangdong Province, pointed out that the establishment of the center will facilitate Guangdong's advancement.

Facilitation reform will greatly improve the efficiency of trademark review, shorten the period of trademark review, promote the effective utilization of brand value of Guangdong brand, and accelerate the formation of the working system of trademark registration, protection and utilization in the service of Guangdong, Southern China and Hong Kong and Macao.

Jiang Ruibin, the first director of the Trademark Review collaboration (Guangzhou) center, told reporters that in the future, the business of trademark registration and other businesses in the center will greatly save time and cost.

"It may take 2 to 3 years, but now it will be 9 months, and it may be shorter in the future. This is also a great benefit for Hong Kong enterprises."

Reporters learned that at present, Guangdong and Hong Kong funded enterprises already have nearly 500 famous trademarks in Guangdong, accounting for more than 15% of the total number of effective trademarks in Guangdong.

The establishment of the centre will also play an important role in protecting trademark brands in Guangdong and Hong Kong funded enterprises.

On the same day, the State Administration for Industry and Commerce and the Guangdong provincial government signed the "framework agreement on strategic cooperation in building brand names and strong province in Guangdong".

According to the agreement, the two sides will establish a provincial and provincial cooperation mechanism for trademark and brand building, and work closely in the nine fields of trademark registration facilitation reform, brand strategy implementation, effective use of trademark brand and accelerating pformation and upgrading of enterprises. Together, Guangdong will create a new height for the implementation of the national trademark brand strategy test area and the development and protection of trademark brands across the country.

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