Joining A Shoe Repair Shop Is A Lie When Entering A Million Yuan.

Since 2000, the shoe repair industry seems to have entered the era of electrification.

Over the next few years, a number of media reports have been made by some shoemaker through the purchase of large shoe repair appliances, rental of fixed stores and standardized operation.

It is no longer a dream to repair shoes for tens of thousands of dollars.

Since then, there seems to be a new way of operation in the industry which seems to be a small business: franchise chain.

Nowadays, the advertisement of recruitment companies to recruit franchisees is very common on the Internet.

Many people are eager to see these attractive advertisements.

However, I learned from some old shoe repair shops yesterday that those who joined the shoe repair shop were probably at a loss from the beginning.

There are many customers who drive BMW and wear LV.

But he earns only 1000 yuan a month.

On the homepage of many shoe repair franchisees, people often see stories of people who have successfully started their business through shoe repair shops.

These stories are often portrayed in vivid language and seemingly real characters, so that a certain shoe repair brand can be highly valued.

In some publicity materials, advertising for shoe repair shops in four or five months can also be seen frequently.

So how much credibility do these tempting words have?

"There is no denying that a small number of people get rich by opening shoe stores, but most shoe repair shop owners are not so lucky."

Liu Jinlong told me this.

Liu Jinlong is a native of Tonglu. Two years ago, he opened a leather beauty salon in Jiefang Road, Dongyang.

He has a cheerful personality, plus a better shoe repair skill, and Liu Jinlong has accumulated many customers.

I stayed in his shop for less than an hour, and I saw six or seven customers come to him to shine shoes and repair shoes.

Among them, a female customer came to the door of the shop with a BMW X5. He picked up three pairs of shoes repaired at once and cleaned the boots by the way.

Liu Jinlong said that in his customer base, there are quite a lot of rich people like this. LV shoes can often be repaired.

"These rich people come to you for consumption. You should earn a lot of money in a year."

The author asks.

"Making money?

I earn more than 1000 yuan a month, almost the same as those who work in factories.

Liu Jinlong said.

He explained that his gross profit for a month was about three thousand or four thousand yuan, and that the average monthly profit earned by the year was less than the cost of rent.

He said with great reluctantly that he had tried to expand profit margins through developing members. At present, there are more than 100 members of VIP, but his income is still not up to date.