Making Plastic Dishes Earn 200 Thousand Annually

In Wuhan, where the "good guys" get together, they are all gourmet buyers, and their tastes and materials are slightly defective, so they can be tasted, so they must not cheat in the catering industry.

But Liu Jun's "delicacies" make people salivate, but they are genuine "fake".

Relying on these can see the "delicious food" that can not eat, Liu Jun can make a profit of 200 thousand yuan a year.

start

In early 2007, Liu Jun, who was facing the entrepreneurial pformation, chose a new item online: catering.

At that time, there was no large manufacturer of cooking models in Wuhan. Liu Jun found Shenzhen and asked the other side to pfer the production process.

Shenzhen manufacturers made a price of 280 thousand yuan, after several bargaining, finally decided to deal with 180 thousand yuan.

In the view of Liu Jun's staff, Gan Ning, the price of 180 thousand yuan was severely slaughtered by the other party, because 180 thousand yuan only bought the "right of use" of the process technology, and the property right is still in the hands of Shenzhen enterprises, and every time they purchase it,

But Liu Jun still thought it was worth it. "Before the deal, I spent 1 months visiting the market. Not only Wuhan, Henan, Hunan, Jiangxi, Anhui, Nanjing and other places, but also the lack of such production enterprises, I believe there must be a market for this product."

Competition in Entrepreneurship

In the inspection, he deliberately "difficult" the dining boss as a customer's identity. He asked the other side to provide samples without knowing the materials and technology of the dishes, but most restaurants could only provide pictures and could not provide samples.

At this time, Liu Juan throws his own "card": if I can provide a model for you, how much is the cost acceptable?

In this way, he not only inspected the market, but also booked a considerable number of customers.

In October 2007, he invested another about 300000 yuan to introduce production equipment and personnel, and began to mass produce dish models in Wuhan.

In November 17th, Liu Jungang just "managed" a large client who ordered 1000 sets of food and beverage models worth 300 thousand yuan from him.

At the same time, Liu Jun participated in the competition and two models enterprises from Beijing and Shanghai.

In the face of strong hands, the key to Liu Jun's success is product quality and low price.

"Do not think that I am trying to cut prices, deliberately vicious competition, in fact, I still have considerable profit margins.

The models of Shanghai manufacturers are hollow, and they use less materials than I do, but the cost is definitely higher than mine. "

Liu Jun said mysteriously that the key to achieving high quality and low cost is that he "cracked" the formula of raw materials.

When he bought 180 thousand production technology, Shenzhen manufacturers did not disclose the raw material formula, but sold it to him at a price of more than 100 yuan per kilogram.

According to the instructions of production equipment, Liu Jun went to the chemical products market to learn from house to house.

In this way, he finally found a PV polymer polymer, which is very suitable for making dish models.

The price of this material is less than the original 1/2.

At this low cost market competition, Liu Jun quickly won many customers, such as green Pavilion, Singapore cuisine, bar rhino barbecue, and many other fast-food restaurants and cafeterias are using his dish model.

"Be careful not to let your clothes burn."

In October 23rd, the Zhuankou District entrepreneurship Office held the "small cost Entrepreneurship Project Exhibition", Liu Jun played a little joke on several visitors, and the grilled meat model Hikaruzawa Taecho was really greasy.

"Don't look at me. I'm very relaxed on the surface. Actually, there's a lot of psychological pressure."

It turned out that Liu Jun's business development momentum was good in 2007~2008, with an average annual profit of around 200 thousand yuan, but since 2009, financial crisis and other factors have affected the capital chain. Liu Jun wants to expand the scale and expand the market, and has been unable to do so.

"Making dishes model belongs to labor-intensive enterprises, because many processes, like artistic creation, need to be finished by hand, and a skilled worker can only produce 2 finished products a day."

Liu Jun said that if we want to expand the scale, we need to increase the number of manpower, otherwise too large orders are afraid to answer.

Since the beginning of this year, Liu Jun has participated in a number of government led entrepreneurship promotion activities aimed at finding partners to ease the pressure on the capital chain.

He said: the government led entrepreneurial activities are generally public welfare, and the cost of participation is low. There are often many entrepreneurs looking for investment projects.

He plans to recruit some distributors with "zero threshold" while looking for investment partners.

At present, some entrepreneurs have expressed their intention to invest.