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Internet Entrepreneurship Through Group Buying Network Phenomenon

2010/12/9 13:17:00 56

Since the beginning of this year, group buying websites have claimed more than 1000 homes in China.

Because of the clear profit pattern, many Internet entrepreneurs choose group buying network to start their own businesses, and some college students also set up their own group buying websites.

Internet giants such as Sina, Tencent, Sohu and Taobao have also joined.

Group buying network has become the most popular form of online entrepreneurship this year.

What is group buying network?

Nowadays, the "group buying" website usually launches only a large discount product every day, which is limited to group buying. Consumers can spread through the social network, accumulate the number of people, and reach the lower limit of the number of participants.

Group buying websites derive paction fees or service charges.

So far, group buying is still hot.

This round of boom is very similar to the SNS upsurge triggered by Kaixin.

The reasons are as follows:

Open Source

The spirit of openness brings convenience to group buying.

Such a website is very convenient to build, and a simple online venture buying network can only be completed in dozens of minutes by downloading a set of code called "the most earth".

2, the US group mode is relatively simple for the early network entrepreneurs, and the difficulty of business cooperation is very low.

3, the most attractive reason: the United States League model caters to the impetuous psychology of many people. This mode seems to be like "Kaixin" in Kaixin net.

This group buying mode is a thorough viral marketing.

The low price constitutes a virus source, and the incentive mechanism and communication mechanism constitute the way of pmission.

Convenient, simple and quick, all of this seems perfect, completely conforming to the core characteristics of this era - impetuosity.

So group buying

website

It is not difficult to understand the falsehood of the entrepreneurs. The purpose of these entrepreneurs is not to create a great enterprise, even in their own eyes, but to look at the seemingly attractive profits. They do not spend much time thinking about the real meaning of the word innovation with their own thoughts, but are accustomed to copying, copying or copying.

They are captured by this opportunistic society, so that entrepreneurship is not to change anything, not to create new things, but to fantasize about the loss of everything in the sky.

So they bought a set of source code with a lunch at noon, bought a virtual host with the money to buy game cards, and spent the night trying to make a decent website. They began to sit in front of the computer and wait day after day.

Such a thousand regiment war, looking at thrilling, is actually just a stagnant water.

Of course, some people may say that this is too much, because not many group buying websites live well at present, but apart from the bulking effect of mass media on the group buying website, there is not much left. Even to some extent, China's personal group buying website will surely die.

Of course,

Group buying

This mode is not wrong in itself, but it is wrong in some people's understanding of their mistakes. As long as we can find a web site source on the Internet, buying a virtual host can wait for the white hair to find its own door, and it is even more wrong to ignore the innovation of the network business. It is hard to imagine how much profit the homogeneity of the group buying website can bring to these "entrepreneurs".