Shandong Fashion Enterprises Will Open Their Branches In Milan.

< p > reporters took part in the "a href=" //www.sjfzxm.com/news/index_c.asp "CPPCC conference < /a > group discussion. It was learned that Shandong garment enterprises took the first step in building the world influence of the brand. Yantai fashion company Shu Lang moved its research and development center to Italy Milan, the fashion capital.

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< p > "well known" a href= "//www.sjfzxm.com/news/index_c.asp" > luxury brand < /a >, many of their designers have worked with Shu Lang.

Wu Jianmin, chairman of the Shandong Provincial Committee of CPPCC and chairman of the Limited by Share Ltd of sulang clothing and apparel, said that they adopted project responsibility system in R & D centers in Milan and Paris. The project group was composed of themes determined by each season. The main designer confirmed the style and assistant assistant completed the design of the series products.

In this way, many of the world's top designers are "used" for "Shu Lang".

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< p > as a big textile country, the long absence of Chinese discourse power in the world fashion kingdom has been a bit of a shock.

As a big textile Province, how can we adjust the traditional industry as a result of the market orientation and pform the "overwhelming cloth into clothing, interior decoration and handicrafts" and release the "great potential" of the textile province? < /p > Shandong.

Xu Chaoli, an associate professor of the Shandong P /a School of economics, said that in the wave of marketization, some private enterprises soon had international vision and strategic vision after the initial development and expansion of the a href= //www.sjfzxm.com/news/index_c.asp.

They focus not only on a city, a province, a country, but on the global market.

According to Wu Jianmin, Shu Lang's industrial layout in Southeast Asia is also in full swing. They design in Paris and Milan, and they are produced in developing countries and sold to other parts of the world.

A traditional garment industry has the industrial chain to achieve global layout.

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< p > "fashion is not only clothes, but fashion is not only a face but also a huge industrial kingdom."

Wu Jianmin believes that the fashion brands that mark the words "Milan", "Paris" and "Shandong" will conquer and influence more and more people and create China's fashion empire.

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< p > related links: < /p >

< p > Shandong sulang fashion dress Limited by Share Ltd, founded in 1999, is a well-known Chinese women's clothing enterprise integrating product design, development, production and sales.

With the cultural concept of "sunshine women, Shu Lang life", he has devoted himself to the construction of Chinese national independent brands, and has launched the fashion brands such as Shu Lang, Mei Teng, Gao Ge and so on. He has set up a fashion design team in Beijing, Shanghai, Shenzhen and other cities, integrating the design concept of clothing with the latest trend, and actively disseminate the corporate culture and brand culture of sun Shu Lang!! < /p >

< p > from the north to the whole country, we have completed the gorgeous turn from obscurity to fashion. We have used the beautiful elements in the fashion kingdom to fully and horizontally, and are compatible with the culture of the East and the West and the sun culture. This shows the excellent performance of Su Lang's fashion. No matter in the workplace or in the social scene, the women dressed up in "Shu Lang" show their intellectual charm and personality charm, setting out the way of sunshine women's wisdom and the beautiful life philosophy.

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< p > in Mr. Wu Jianmin's strategy, Shu long people gradually practiced the ideal world in his mind -- gentle and warm, comfortable and clear.

In order to meet the needs of market diversification and meet different needs of different groups, Shu Lang, on the basis of the original development of sulang brand, has launched a series of women's clothing brands such as the beauty cane fashion leisure series, Gao Song Xiao Shu Zhuang and so on. The multi brand series products depict the high quality fashion life for people, bring the new tension feeling of business, leisure and youth fashion, and develop into the national clothing brand that runs through the north and south market, and deduce the industry role of vogue vane.

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