Old Clothes In The Mainland

Less than P, Metersbonwe has had a lot of shutting down stores because of its declining performance. In just over two years, its market value has shrunk by about twenty billion, and it has to seek pformation.

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< p > < strong > market full a href= "http:// www.sjfzxm.com/news/index_c.asp" > discount > /a > also few questions. /strong > /p >

< p > the bustling Xidan street in Beijing has Metersbonwe flagship store in Beijing, but now the 4 largest building can not find the brilliant mark of the past.

Although the whole store has produced 1 pieces of 40 percent off, two, 50 percent off and other concessions, there are few customers.

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< p > the Xidan Joy City on the south side of the flagship store, the H&M and ZARA in the street is another scene: Although there is no discount, the customers in the fitting room have been discharged several meters away.

The three tier UNIQLO fitting room also has customers waiting in line.

There is a warm reminder on the wall of the H&M cashier's desk. It is suggested that consumers can buy and go home to try it out in order to save time. H&M30 a href= "http:// www.sjfzxm.com/news/index_c.asp" > return /a service is provided within days.

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< p > no matter on weekdays or weekends, there are no obvious differences between the products category in the flagship store, the weekend customers are much more than usual, but they are also sparse.

The elevator from one floor to the ground floor was suspended, and the staff said there was no electricity.

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< p > < strong > market value less than three years shrunk 25 billion 600 million < /strong > < /p >

< p > in the family business listed in China, the shareholding structure of Smith Barney is extremely rare. Before the listing of the company, the actual shareholder is only chairman Zhou Chengjian and his daughter Hu Jiajia, who share 600 million shares, accounting for 90% of the total share capital issued.

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< p > August 2008, Smith Barney traded on the Shenzhen Stock Exchange.

In March 2009, Smith Barney said it would increase 5 shares to every shareholder in the capital reserve fund, and the total shares of Zhou Chengjian and Hu Jiajia would reach 900 million shares.

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On the day of the P listing, the United States also launched a new brand ME&CITY with a high profile. It also used the United States spokesman's spokesperson strategy. Its spokesperson was Hollywood's first line actor Miller.

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< p > 2013 and 2014, < a href= "http:// www.sjfzxm.com/news/index_c.asp" > Mei Bang dress > /a > two reduction of 50 million 550 thousand shares by major shareholders. After the reduction, Zhou Chengjian and Hu Jia Jia share 849 million 450 thousand shares, accounting for 84.02% of the total shares of the company.

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< p > November 30, 2010, Smith Barney shares hit the highest point of 39.57 yuan, which closed 38.75 yuan on the day, and the total market value of the company reached 38 billion 940 million yuan.

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P, however, since then, the price of the United States has gone downhill, and its price was closed at 9.22 yuan last Friday, with a total market value of only 9 billion 266 million yuan.

In less than three years, the market value of the US bond has shrunk by 25 billion 610 million yuan.

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< p > < strong > stores closed more than 200 stores last year, < /strong > /p >

Zhou Chengjian P claims to be the "global tailor", but at first, the brand positioning is not clear. After that, the United States began to use Jay Chou, Hua band, Aaron Kwok, Angela Chang, Willber Pan and so on as the image spokesperson, and to develop in the direction of "fast fashion".

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P, the most popular star at the time, was willing to get higher market returns. However, with the stock price being parabolic, the number of stores in the United States has been greatly reduced since last year.

According to the announcement, by the end of 2012, the total number of stores was 5220, 427 more than at the end of the year.

In 2013, Smith Barney's annual report simply had no specific store size information, but said: "by the end of 2013, the company had nearly 5000 stores and stores in the country."

It is estimated that there are at least 220 stores in 2013.

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< p > at the same time, a number of American flagship stores opened in the golden section of the first tier cities are also dim.

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The performance of P has also fallen sharply since 2012. The revenue was 9 billion 509 million yuan, down 4.38%, net profit 850 million yuan, and 29.55%, and in 2013, revenue dropped to 7 billion 890 million yuan, and net profit fell to 52.27%.

The cold winter continues. In the first quarter of this year, Smith Barney's revenue and net profit still fell sharply, falling by 17.2% and 15.3% respectively.

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